How to work successfully in XR and uncover the potential to revolutionise storytelling, audience engagement, and immersive experiences in the Australian context and what this means for the more traditional screen producer. We hear a case study of a successful business model of an XR project How is XR being used as an enhancement for a story or project, how can it best be utilised as a tool, not just for story but for production through to? post-production and as another pathway to audience. These Vic based producers talk us through their business models and process behind their XR projects which continue to generate income and revenue.

Moderated by Andy Barclay, Screen Producers Australia.